UK online shopping market to grow predicts
Internet Business News, March 23, 2004
The Internet Media in Retail Group has announced that it expects
a quarter of all UK shopping to be conducted online or by mobile
devices in 2009.
The group goes on to state that a further 20% of retail purchases
will be influenced by
online research as shoppers view the product
or service they require on the web.
Online shopping is expected to be a GBP17bn market in 2004 as 20m
British consumers will make at least one purchase via the Internet.
This will be brought about due to the increased take up of broadband
connections and the roll out of the Internet Shopping is Safe scheme.